Dreamworks Animation CEO Jeffrey Katzenberg has revealed he offered to commission three additional episodes of
, for a staggering fee of $75 million.
Katzenberg’s plan was for the episodes to continue where the final season left off, with the new content to be broadcast on-demand in six-minute chunks online.
“I had this crazy idea,” explains Katzenberg. “I was nuts for the show. I had no idea where this season was going.”
“I said [
], ‘I’m going to create the greatest pay-per-view television event for scripted programming anybody’s ever done.’”
As it was, the writing team had a very definite idea of how to finish the series, but Katzenberg was certainly ready to put his money where his mouth is…
"The last series cost about $3.5 million an episode,” he continues. “So they would make more profit from these three shows than they made from five years of the entire series.” Turns out money can't buy you everything...